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srinivas krishnaswamy

srinivas krishnaswamy

Srinivas is Krya's Co-Founder. He brings in a unique perspective to Krya with his dual Masters in Physics & Management. At Krya, Srinivas is motivated by the challenges of crafting the company's DNA - products that delight consumers, manufacturing excellence, a winning team and sustainable profitable growth. He is deeply committed to defining the first principles of Dharmic Entrepreneurship in order to build a world class organisation rooted in Indian Knowledge Systems.

A better , natural floor cleaner: Launch of the Krya floor Cleaners

The term “natural floor cleaner” is a popular search on the Krya website. This is a marked difference from about 20-25 years ago, when many households fell for the strong anti bacterial santiser trap, and we outdid each other looking for more and more “powerful” disinfectants to thoroughly “sanitize” our floors and surroundings. There used to be a time when households used plain water to mop the floor after thoroughly sweeping the floor. Sometimes if the season was particularly muddy, or if this was pre festive season, a canny housewife would sprinkle cow dung / dried cow dung cakes plus a…

Pitta balancing diet Part 1: Using specific Rasas (tastes) to balance Pitta

If you are suffering from a visible Pitta imbalance like premature greying, acne outbreaks, then a Pitta balancing diet can help holistically heal your condition. Ayurveda believes in following a holistic approach to understanding skin and hair issues. Hair and skin reflects the body’s state of balance. Diet, emotional well being, quality of sleep, quality of daily Vyayama (exercise) all affect the body. These factors create changes in the subtle alignment of doshas in our body. This reflects in the quality of our skin or hair. Pitta dosha: qualities and life stage Pitta is “snigdha” (oily), “teekshna” (sharp), “ushna” (hot),…

The Nourishing shampoo oxymoron

Are you also looking for a nourishing shampoo? Read on to find out why we believe the term” nourishing shampoo” is an oxymoron. We often come across a weird statement when we quiz people with severe hair loss – they tell us rather proudly that they are using a very mild, very nourishing and very gentle shampoo. Some of them hasten to add, that they are using a mild nourishing baby shampoo. Some more, tell us that they are using an SLS free nourishing shampoo. There are many oxymorons in the above statement. One is the oxymoron of the “nourishing…

How to revamp Chemically Damaged hair – choosing the right Damage Repair Shampoo

Desperately Seeking Susan a Damage Repair Shampoo for chemically damaged, over processed hair that actually works? We’ve all been there. Flush with a salary cheque, and dreams of transforming the way you look, you find your way into the high end salon. Every single salon “artiste” there is sports a sharp cut and a heady mix of colours on the hair. Emboldened by this, you throw caution to the winds and go all out. a hair cut and a completely new style, recommended by the “Salon director” himself and a fresh new head of hair emerges. It looks great on…

Dhupa: herbal fumigation

As a modern factory making traditional, purely natural products made ONLY from herbs, several challenges come our way. One such challenge we faced is on how to safely and effectively fumigate the factory without using dangerous chemicals. Is there such…

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